Focus – prioritise the money earners

Are you using your time effectively? What are you working on right now?  When it’s done, can you send off an invoice for it?

How much you get paid, and how quickly, depends on what you do during your busy business day.  It is easy to get caught up with things that appear important, or are more interesting, or more fun.  At the end of the day it is all about how much chargeable work you can get done and billed.

So how do you focus on the priorities?  By who shouts loudest for your attention?

Just as you should plan out your priority tasks, you should also prioritise the activities by income.

But I’m too busy doing ‘other stuff’ to spend time on the jobs that I can bill for! Is a common call I hear.  My answer to that is to get someone else to do the stuff that you can delegate, so that you can focus your time and effort on doing what you are great at – Such as, delivering your product or service to your customers.

Think about what you charge per hour and then find someone to do the delegate-able tasks at a lower rate.  For example, you might pay someone £10 an hour to mow your lawn.  If you charge £45 per hour for your business skills, you are already £35 pounds up and focusing on the work you enjoy.

If you are a creative person devising new ideas for clients, how are you going to be at your best and charging them if you are bogged down in the nitty gritty things of your business?

The possible downside is that you will have to win more business to fill your day; this in turn could lead to higher profits and a better productivity!

If you would like to know more about becoming more productive and profitable, call me on 07766 080770 or email

About alexpettybiz

We educate and inspire business owners to realise the potential in themselves and their business. The way we do it is to help make businesses easier to run, more profitable and more fun. We believe in coaching at every opportunity to help business owners succeed. What can we do for you?
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