‘How To’ Coaching series – Activity 2

Destination photo

Chapter 1 Destination – choose your own way

This is part of the ‘How to’ coaching series.  An ongoing series of activities to make your business successful.  Follow it step by step and see positive results as you develop a robust business model set on a solid foundation.

2 – I have full clarity of where I’m going and where I’m driving my business

When people start a new business, they usually have dreams of how things will be: and how they will change the world.

So, what happens a year or so down the line?  Those that have a clear route, are usually well on their way to achieving the results they chose.

Follow the yellow brick road.  For those that know the ‘Wizard of Oz’, Dorothy had a clear route to follow to get to the Emerald City, to see the Wizard, her goal.  Dorothy’s journey had many distractions that could have de-railed her from the end goal.  Through dealing with the challenges, and staying focused on the end game, Dorothy made it home.

Business can be a bit like that.  You start with, what you think, is a clear path, but all this other stuff gets in the way. Have you ever gone onto the Web to look up something relevant to your task, only to get distracted with something easier and more interesting?  Go on, be honest, only you are reading this, didn’t you peek at a website of that flash car you saw this morning? Or, the website of the holiday company of that holiday your friend raves about on Facebook… or something else?

Keep focused on your goal.  When you have a clear vision, business becomes easier and more rewarding.

The ‘How to’ bit:

Define your dream.  Make it tangible, so you can almost taste it.  Imagine what it looks like, how does it sound, and how you feel about it. Then capture it in a way that inspires you.  This could be in pictures, written down or an audio recording. Have it somewhere you will regularly see/hear it.

… and if you’d like to find out how we can help you define your dream and your yellow brick road, follow this link and Contact Us

About Alex Petty

Blogger, runner, mentor
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